NSA Sheep 2008, the industry's biennial initiative, will be staged at the Three Counties Show Ground, Malvern on Wednesday 30 July by the National Sheep Association and co-organiser, the Three Counties Agricultural Society.

The event, which is the largest of its kind for the UK sheep industry, will be building on its previous successes with a crowd of more than 12,000 sheep farmers and 200 trade stands.

NSA Sheep 2008 will offer all sheep producers the opportunity for information and advice on how to fine tune their businesses in order to maximise the marketplace and address the industry's current challenges.

The event will also provide a technologically efficient UK sheep industry with the opportunity to promote itself globally and introduce international delegations keen to meet with exhibitors and do business.