New farm shop butchery awards at NSA Sheep 2010

Two new prestigious butchery awards will be made at NSA Sheep 2010, to be held at the Three Counties Show Ground, Malvern on Tuesday 3 August by the National Sheep Association and co-organiser, the Three Counties Agricultural Society.

Called the Best Farm Shop Award and the Best English Farm Shop Award, the initiatives have been designed by the NSA working with EBLEX to test the skills of farm shop owners selling lamb, together with those of their managers or butchers.

Open to entrants located throughout the UK, each will be offered one hour, in front of an audience of event visitors, in which to prepare and display a variety of cuts from a whole dressed lamb carcase.

In addition, they will be required to make up and cook lamb burgers. The judges will be looking for entrants demonstrating the best set of butchery skills, together with innovation and appealing presentation.

“We are pleased to stage these two new awards to provide real reward and recognition for farm shop owners and their staff from throughout the UK who offer their customers quality lamb which is presented both traditionally and in the form of new and innovative cuts,” says NSA Sheep 2010 organiser, Helen Davies.

“In addition, watching the butchers at work will provide an interesting and genuine attraction for visitors.”

For further details and to download an entry form visit www.sheepevent.org.uk or www.nationalsheep.org.uk or contact NSA Sheep 2010 organiser, Helen Davies on 01938 590535 / 07976 803066.

-ends-

Further information from Helen Davies on 01938 590535 / 07976 803066
Issued by Liz Snaith Agricultural Communications on 01743 344986 / 07974 678833